Ambition Creative created a new brand identity for Birdon that showcased the company in a new light.

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Birdon Branding

Birdon
The who
Birdon – a ship building business based in Port Macquarie.
The what
  • Brand identity
  • Colour identity
  • Symbology
  • Style manual
  • Stationery
The why
Ambition Creative was engaged by Birdon to create a new identity and stationery that would showcase the company in a new light. This was to be done without brushing aside the history within the business, rather, bringing that history forward into the future.

We developed a symbol in conjunction with the logotype to best represent the mechanical aspect of this industrial age – with that of one of nature's greatest powers, the sea. It's a combination that exudes the knowledge held within Birdon.

To date, the identity has been rolled out across all of the company's collateral, creating a brand identity that represents who Birdon is today.